kick bottled water - - drink tap, not bottled!

What We're Doing About It

It's stunning to imagine that in less than 50 years we've overloaded our planet with plastic bottles - in landfills, lakes, rivers, and the oceans! 

By now two generations have grown up not knowing what life was like before bottled water and bottled drinks.

"Convenience" is the most frequent reason people give for why they buy bottled water.  And that's a tough reason to undo - it's part of our grab-and-go culture, and we're paying for it with our environment and our pocket books.

Our Kick Bottled Water project has involved strong efforts to bring attention and challenge people to change behaviors, by:  

  • Publishing articles in our local newspaper,
  • Making presentations to groups, 
  • Creating a Pledge to Kick Bottled Water, and 
  • Creating a  Water Battle Monster to reinforce the message at public festivals and other events. 


How Did We Get to This Plastic Place?

  • Plastics were first made by hand in 1800s, a labor intensive process used as a  replacement for ivory.
  • Development of mass production assembly lines reduced production costs in the early 1900s.
  • WWII wartime products caused plastics manufacturing to quadruple from 1939 to 1945.
  • After the war plastics factories switched to consumer products, toys, containers, furniture, and more.
  • In 1973 DuPont patented PET plastic bottles, starting  a roller coaster of plastic drink bottles.
  • In 1977 Perrier launched a $5 million marketing campaign in the United States for its imported water.  Perrier was “all the things yuppies wanted in a lifestyle-defining product”.
  • In 1994  PepsiCo introduced Aquafina, followed by Coca-Cola’s Dasani.
  • By 2006 global bottled water sales were $60 billion. 


Take the Pledge!

Refuse, Reduce, Reuse, Repurpose, Recycle!

Our Kick Bottled Water program is an important initiative in our focus to Refuse, Reduce, Reuse, Repurpose, and Recycle.  If you're interested in being involved in activities to Kick Bottled Water, consider joining our "Super Rs" Committee, where we collaborate on how to address local challenges to the throw-aways of our society.  Click HERE for more about the Super Rs committee (Refuse, Reduce, Reuse,Repurpose, Recycle).




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